Including emojis in your brand’s social media marketing helps your followers understand your tone of voice in posts and brings out your brand personality. Here are three simple ways to start your brand’s journey with emojis and let these friendly icons grab the attention of your audience.
Get your brand started on Snapchat with clever marketing ideas, like collaborating with creative users or giving your followers a sneak peek at the exciting things your team gets up to.
Social media tracking offers you insights into your business, from revealing information on your target market to measuring the success of your campaigns. Find out what social media tracking can do for you.
Social listening tools can boost your business, brand image and marketing strategy. Use these tools to get the insights you need to build a powerful brand and company.
An estimated 2.46 billion people use social networks, and just over two billion of these users consume social media on mobile devices.
Understanding what social listening really means is important. Are we all talking about the same thing when we say “social listening”? Here’s the definition you’ve been looking for.
Updating your social media strategy is essential. Here are three updates you’ll need to make to ensure your strategies stay relevant in 2018.
7 November 2017 – amaSocial has been using the latest artificially intelligent technology to deliver faster, smarter insights into its clients' social media activities.
Micro-influencers can improve the impact of your brand’s influencer marketing strategy. Many conventional influencers are willing to promote any product for the right price but working with influencers that have smaller social media followings is an opportunity for brands to reach consumers through a more authentic voice.
Chatbots are making it easier for brands to reach consumers on social media. With the help of bot technology, brands are engaging directly with customers and potential clients on social media messaging platforms. These bots can entertain, assist and inform social media users in the format they prefer: chatting.