What is an influencer

These peeps have a knack for influencing opinions and behaviours on social media. They have valid cred!

 

They also have a large following on social media. The content they put out — with opinions, perspectives, or influences — holds significant weight among others.

 

From a corporate sense, brands will partner with them to promote their own offerings from another angle. 

 

Wanna know a bit more? We got you! Here’s How influencers help with brand awareness. 

*Image courtesy of Canva.