10 Nov 2023
What is social media tracking?

Brands need to maintain a robust presence on social media platforms to be successful. However, knowing how well your brand is faring in the digital sphere can be a challenge. This is why social media monitoring is a must!
Brands need social media accounts to be successful in this age, but it can sometimes be tricky to pinpoint how your brand is performing on these platforms.
This is where social media tracking comes in, allowing you to track brand mentions on social media platforms.
With social media monitoring, you can track brand mentions — giving you a competitive edge!
If you found this blog useful, check out Maximising brand visibility with social media monitoring.
*Image courtesy of Canva